Overview
This project analyzes Instagram performance metrics using Python and Data Analytics techniques.
Objectives
Analyze engagement metrics
Discover factors affecting audience growth
Extract insights from Instagram data
Visualize trends using charts and heatmaps
Technologies Used
Python
Pandas
NumPy
Matplotlib
Seaborn
Scikit-learn
Jupyter Notebook
Workflow
Data Collection
Data Wrangling
Data Cleaning
Feature Extraction
Exploratory Data Analysis (EDA)
Data Visualization
Insights & Conclusion
Key Insights
Home reach generated the highest traffic
Profile visits strongly affect follows
Engagement rate impacts account growth
Files
